Flightclub by KLM

KLM’s Flight­club was the first com­mu­nity web­site cre­ated by an air­line com­pany. The Flight­club was a place for Japan­ese fre­quent trav­el­ers to share expe­ri­ences about their favorite places. Good restau­rants, hotels, hot spot, nice club, funny anecdotes…

The project, launched in 2007 won an Inno­va­tion awards at the global KLM mar­ket­ing yearly seminar.